Case Study — Selin

Team Umano

Personale necessario2 persone

Costo mensile€4,200

Aggiornamenti prezzi/giorno~80

Tempo di reazione2-6 ore

Tasso vincita BuyBox61%

Errori/mese12-15

Copertura8h/giorno, Lun-Ven

Costo Annuale €50,400

vs

Selin IA

Personale necessario0 persone

Costo mensile€149

Aggiornamenti prezzi/giorno4.200+

Tempo di reazione<5 minutes

Tasso vincita BuyBox89%

Errori/mese0

Copertura24/7/365

Costo Annuale €1,788

96%

Cost Savings

52x

Più Aggiornamenti Prezzi

+28%

BuyBox Win Rate

€48,612

Saved Per Year

"We had two full-time employees just for pricing across 4 Amazon regions. Selin's AI agents replaced both and our BuyBox rate jumped from 61% to 89% in the first month."

— Amazon seller, 340 ASIN across EU

23

Stockouts per Quarter (Human)

Manual tracking in spreadsheets. Restock decisions based on gut feeling and delayed data. Average stockout duration: 9 days.

1

Stockouts per Quarter (Selin IA)

AI agents predict demand 30 days ahead. Automatic restock alerts factoring lead times, seasonality, and velocity. Average stockout: 0.5 days.

€34,500

Overstock Cost per Year (Human)

Excess FBA storage fees from overordering. Dead stock sitting in warehouses. Manual FBA/FBM allocation errors.

€4,200

Overstock Cost per Year (Selin IA)

AI optimizes FBA vs FBM allocation per product. Demand forecasting reduces overstock by 88%. Storage fees minimized.

96%

Fewer Stockouts

88%

Less Overstock

€30,300

Saved in Storage Fees

+18%

Revenue Recovery

Team Umano

Monthly P&L preparation5 days

Staff for reporting1.5 FTE

VAT calculation errors3-5/quarter

Fee categorizationManual, 60% accurate

Real-time profit viewNo

Per-product COGSPartial

Monthly Cost €3,600

vs

Selin IA

Monthly P&L preparationInstant

Staff for reporting0 FTE

VAT calculation errors0

Fee categorizationAuto, 100% accurate

Real-time profit viewYes, live dashboard

Per-product COGSFull, with margin

Monthly Cost €149

96%

Cost Savings

5 days → 0

Report Preparation

100%

Fee Accuracy

0

VAT Errors

"Our accountant spent one week each month just preparing P&L across 5 Amazon regions. Now it's instant. I open Claude, ask about margins, and get the answer in seconds with charts."

— Amazon seller, 8,400 orders/month across EU

4

Account Warnings/Year (Human)

Late shipment metrics missed during weekends. Negative feedback not addressed for 48h+. A-to-Z claims escalated due to slow response.

0

Account Warnings/Year (Selin IA)

24/7 monitoring catches issues within minutes. Late shipment alerts before they impact metrics. Auto-escalation protocols for claims.

14 days

Account Suspension (Human)

Account was suspended once for 14 days due to late shipment rate exceeding 4%. Revenue loss: €18,000. Recovery took weeks.

0 days

Account Suspension (Selin IA)

Proactive monitoring keeps all metrics in green zone. Health score maintained at 98%+. No suspensions since deploying Selin.

100%

Warning Reduction

98.4%

Health Score

€18,000+

Suspension Loss Avoided

<5 min

Issue Response Time

Team Umano vs. Selin IA

Gestione Prezzi & BuyBox

Inventory Management & Restocking

Reporting, Accounting & P&L

Account Health & Compliance

The complete picture: Human vs. AI

Stop paying salaries for work AI does better